EXAMINING THE RELATIONSHIP OF USING LEARNER- GENERATED DIGITAL MEDIA AND THE BEHAVIORAL INTENTION TO USE MOBILE LEARNING AMONG COLLEGE STUDENTS IN PANABO CITY

Abstract

This study Examines the Relationship of Learner- Generated Digital Media and Behavioral Intention to use Mobile Learning Among College Students in Panabo City. The primary objective of this study is to determine the significant difference in the level of Behavioral Intention to use Mobile Learning when grouped according to Gender, Age Group, and Program. The researchers used the quota sampling technique to select 120 respondents. Since Panabo City has many Colleges Schools, the researchers choose four institutions: Davao del Norte State College, Northlink Technological College, University of Mindanao, and ACES Polytechnic College. The study collects data through surveys, and the instruments used in the study were the adopted questionnaires on Using Digital Media from the study of [3] and Behavioral Intention to use Mobile Learning from the study of [16]. The items were modified to fit into the study, the indicators were validated and examined by the research adviser before it was laid on to the study in answering the questionnaire, and the respondents will evaluate their answers based on the 5-point Likert Scale. The mean of indicators will be interpreted based on the range of means, descriptive rating, and interpretation. It also found that there is a significant relationship between the level of Learner-Generated Digital Media and Behavioral Intention to use Mobile Learning when grouped according to Gender, Age Group, and Program has an effect on college students of Panabo City.