DISCOVERY OFRANKINGFRAUD FOR MOBILE APPS
Main Article Content
Abstract
Ranking fraud in the mobile App market refers to fraudulent or deceptive activities which have a purpose of bumping up the Apps in the popularity list. It becomes more and more frequent for App developers to use shady means such as inflating their Apps’ sales or posting phony App ratings to commit ranking fraud. While the importance of preventing ranking fraud has been widely recognized. There is limited understanding and research in this area. In this project, we provide a holistic view of ranking fraud and propose a ranking fraud detection system for mobile Apps. We investigate two types of evidences i.e. ranking based evidences, rating based evidences by modelling Apps’ ranking and rating behaviours through statistical hypotheses tests. We evaluate the proposed system with real-world App data collected from the App Store for a long time period. In the experiments we validate the effectiveness of the proposed system and show the scalability of the detection algorithm as well as some regularity of ranking fraud activities
Downloads
Article Details
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License (CC BY-NC-ND 4.0 DEED).
You are free to:
- Share — copy and redistribute the material in any medium or format
- The licensor cannot revoke these freedoms as long as you follow the license terms.
Under the following terms:
- Attribution — You must give appropriate credit , provide a link to the license, and indicate if changes were made . You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.
- NonCommercial — You may not use the material for commercial purposes .
- NoDerivatives — If you remix, transform, or build upon the material, you may not distribute the modified material.
- No additional restrictions — You may not apply legal terms or technological measures that legally restrict others from doing anything the license permits.
Notices:
You do not have to comply with the license for elements of the material in the public domain or where your use is permitted by an applicable exception or limitation .
No warranties are given. The license may not give you all of the permissions necessary for your intended use. For example, other rights such as publicity, privacy, or moral rights may limit how you use the material.
Rights of Authors
Authors retain the following rights:
1. Copyright and other proprietary rights relating to the article, such as patent rights,
2. the right to use the substance of the article in future works, including lectures and books,
3. the right to reproduce the article for own purposes, provided the copies are not offered for sale,
4. the right to self-archive the article.